A-B SPLIT
This is a method commonly used to test if the marketing media or methods used are effective. When using A-B Split method in marketing, there will be a list of target names that will be split randomly into two groups, one group will be the test group and the other will be the control group. The goal of using this method is to know the single variable that can most effectively affect the improvement of response and participation rates to marketing campaigns and in achieving the desired end goal of the company.
POPULAR TERMS
Pinning the Strike
The tendency of the price of a stock to close near the strike price of heavily traded option as the expiration date nears.
Ratable Accrual Method
Ratable Accrual Method is used to determine when and how much was gained in a certain period of time. This method may be used to compute the intere ...
Goldbricker
Referring to an unproductive employee who tries to avoid work and/or responsibilities. They also use working office hours to use the internet or pe ...
Tier 1 Capital
First part of two-tier risk based capital standard describing the capital sufficiency of a bank. A core capital, it entails common stock, disclosed ...
Forward Exchange Contract
An agreement between 2 parties to exchange 2 designated currencies at a certain time period in the future.
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ECONOMIC CALENDAR
| Time | Country | Indices | Period |
|---|---|---|---|
| 02:00 | MI Inflation Gauge | Dec | |
| 02:30 | ANZ Jobs Advertisements | Dec | |
| 05:05 | Trade Balance | Dec | |
| 10:00 | SECO Consumer Confidence | Dec | |
| 23:00 | NZIER Business Confidence | 4 quarter | |
| 01:30 | Westpac Consumer Sentiment | Jan | |
| 01:50 | Bank Lending | Dec | |
| 01:50 | Current Account | Nov | |
| 07:00 | Economy Watchers Survey | Dec |
