A-B SPLIT
This is a method commonly used to test if the marketing media or methods used are effective. When using A-B Split method in marketing, there will be a list of target names that will be split randomly into two groups, one group will be the test group and the other will be the control group. The goal of using this method is to know the single variable that can most effectively affect the improvement of response and participation rates to marketing campaigns and in achieving the desired end goal of the company.
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Dynasty Trust
Long-term trusts made to pass wealth from one generation to another without paying transfer taxes including estate and gift taxes. The trust can su ...
C&I
Loan made to a business or company, not to an individual, which provides either working capital or finances key capital expenditures. Usually short ...
Hypermarket
Hypermarket is a combination of a department store and a grocery supermarket. A hypermarket offers various products like clothing, groceries, and a ...
Assets Under Management
The asset's market value which an investment company handles on behalf of investors. Assets Under Management (AUM) is perceived as a scale of s ...
Business Income Coverage Form
Insurance policy which covers a loss of income a firm incurs due to a slowdown or temporary suspension of its operations because if damage to its p ...
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SEE FOREX TUTORIAL
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The Concepts of Economics: Scarcity
To fully grasp the essence of what economics is, we must first understand the concept of scarcity along with the branches of study under economics ...
Student Loans: Repayment in Times of Financial Difficulty
One day, you are in the middle of a financial hardship. Unfortunately, you still have student loans to pay. What will you do? In times like these, ...
Digesting Financial Statements: Long-Lasting Liabilities
Long-lived liabilities refer to obligations which are due more than a year. Some examples of long-term debt include convertible bond and capital le ...
An Introduction to Forex
The foreign exchange market or forex is the largest financial market in the world. It is where the monetary currencies of countries are traded. Thi ...
ECONOMIC CALENDAR
| Time | Country | Indices | Period |
|---|---|---|---|
| 02:01 | Rightmove House Prices | Mar | |
| 04:00 | Fixed Asset Investment | Feb | |
| 04:00 | Industrial production | Feb | |
| 04:00 | Retail Sales | Feb | |
| 04:00 | Unemployment Rate | Feb | |
| 04:00 | NBS Press Conference | ||
| 14:15 | Housing Starts | Feb | |
| 14:30 | Consumer Price Index | Feb | |
| 14:30 | Consumer Price Index Core | Feb |
