A-B SPLIT
This is a method commonly used to test if the marketing media or methods used are effective. When using A-B Split method in marketing, there will be a list of target names that will be split randomly into two groups, one group will be the test group and the other will be the control group. The goal of using this method is to know the single variable that can most effectively affect the improvement of response and participation rates to marketing campaigns and in achieving the desired end goal of the company.
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BWP - Botswana Pula
Currency abbreviation for the Botswana Pula, the official currency of the Republic of Botswana. Presented with the symbol P, the currency is subdiv ...
Usury Rate
Usury Rate is the rate of interest that typically is unreasonably higher than the current market rates. Usury rate are most likely to be found in t ...
Hypermarket
Hypermarket is a combination of a department store and a grocery supermarket. A hypermarket offers various products like clothing, groceries, and a ...
Intermarket Trading System - ITS
An electronic computer system that connects the trading floors of all the main equity US exchanged. Essentially, the system allows any broker or ma ...
Global Industry Classification Standard - GICS
Standardized classification system for equities developed by Morgan Stanley Capital International (MSCI) and Standard & Poor's. The industr ...
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SEE FOREX TUTORIAL
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Buying a Home: Writing an Offer
You’re down to the last four steps to buying your dream house. Now, you need to write an offer and the seller has to accept it. Take into acc ...
Digesting Financial Statements: Introduction
Financial statements open a window how healthy a company is (in terms of finances). This document presents the financial activities of a person or ...
Digesting Financial Statements: Long-Lasting Liabilities
Long-lived liabilities refer to obligations which are due more than a year. Some examples of long-term debt include convertible bond and capital le ...
Connection of Inflation and Interest Rates
We cannot simply ignore the connectivity of inflation and interest rates. Both items are interrelated. So, whenever there is a news item about a co ...
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