ADDRESS HYGIENE
The purity and precision of postal addresses within a mailing list. The address hygiene is directly correlated with a mail-out's delivery effectiveness, and much more on the direct marketing campaign's efficacy. Poor address hygiene will result in a significantly high proportion of rejected mail because of non-delivery, while a good address hygiene will result in a small proportion of non-delivered mail. The address hygiene is usually better on mailing lists for solicited items, such as magazine or newspaper subscriptions, than on a direct marketers' lists for unsolicited promotional mail.
POPULAR TERMS
Acquired Fund Fees And Expenses - AFFE
A line item within a prospectus of a fund-of-funds which displays the underlying funds' operating expenses. This was regarded as a requirement ...
Desk Trader
A trader restricted to instituting trades for the clients of a firm and unable to trade with own accounts of his or her firm.
Trend Analysis
Technical analysis of the stock’s future movement by analyzing the historical data or previous performance. It is based on the idea traders w ...
Nasdaq Intermarket
An electronic marketplace in which the National Association of Securities Dealer (NASD) members may execute trades, communicate, and accept quotati ...
Put To Seller
The exercise of a put option. Put to seller often occurs when the strike price of the put is lower than the underlying security’s market valu ...
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SEE FOREX TUTORIAL
An Introduction to Forex
The foreign exchange market or forex is the largest financial market in the world. It is where the monetary currencies of countries are traded. Thi ...
Choosing Your Bank
Now that you’ve learned the basics of banking and the importance of it, you are now ready to put your money in a bank. But which bank should ...
Ethical Investing: Leaving an Ethical Imprint
After selecting the rightful ethical investments and making it work, it is about to decide how to disburse your assets after you die. You have two ...
Digesting Financial Statements: Pension Plans
Deducing on the topic we previously discussed, this tutorial now puts the spotlight on the pension fund. It is a distinct long-term obligation for ...
Do I Need to Move Out or Renovate My House?
Before deciding whether to move our or remodel your home, you need to consider some other factors.
Emotional Attachments. You&rs ...
ECONOMIC CALENDAR
| Time | Country | Indices | Period |
|---|---|---|---|
| 11:00 | Ifo Business Climate Index | Jan | |
| 11:00 | Ifo Current Assessment | Jan | |
| 11:00 | IFO - Expectations | Jan | |
| 15:30 | Durable Goods Orders | Nov | |
| 16:00 | NBB Business Climate | Jan | |
| 01:50 | Corporate Service Price Index | Dec | |
| 02:01 | BRC Shop Price Index | Jan | |
| 02:30 | NAB Business Confidence | Dec | |
| 04:00 | Credit Card Spending | Dec |
