AD-NOTER
An individual who saw an advertisement in the publication. An ad-noter is an individual who took note of the advertisement or just took a quick look at it without any recall on the promoted service or product, contrary to individuals who took a closer look at the advertisement or have read some parts of it. The jargon was introduced during the 1920a by Daniel Starch, a famous advertising researcher, which is used in the Start Tests that judges the advertisement elements' effectiveness such as the layout and its sizes.
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Quality Control Chart
A graphic that shows if sampled products are meeting their intended specifications and, if not, the degree by which they vary from those specificat ...
Value Chain
Value Chain is a high-level model depicting the process of how a particular business obtains raw materials and adds value to these materials by und ...
Stepwise Regression
Incremental, iterative construction of a regression model encompassing selecting independent variables automatically. This can be attained either b ...
Topside
Upper portion of an oil platform holding the drilling rig, production plant, and accommodation block or lodging. Seen above the water line, it pert ...
Conditional Probability
Probability of an event granted that another has occurred. It is computed by multiplying the probability of the previous event by the recent probab ...
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SEE FOREX TUTORIAL
Ethical Investing: Knowing Human Rights and Workers` Rights
Ethical investors want to know how corporations treat people, specifically their workers. They depend on the UN Universal Declaration of Human Righ ...
Retirement Planning: The Significance of Retirement
Previously, we went through the overview of retirement. In this article, we will now explore its significance, before discussing how to map out a s ...
Principles of Trading: Automating Strategies
An automated trading system basically lets a computer to do the work of a trader by setting certain rules for entering and exiting trades. That com ...
Retirement Planning: Creating a Nest Egg
Last time, we discuss the different income sources for building a retirement fund. We shall now tackle the ways to create a retirement nest egg.
Student Loans: Repayment in Times of Financial Difficulty
One day, you are in the middle of a financial hardship. Unfortunately, you still have student loans to pay. What will you do? In times like these, ...
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