AD-NOTER
An individual who saw an advertisement in the publication. An ad-noter is an individual who took note of the advertisement or just took a quick look at it without any recall on the promoted service or product, contrary to individuals who took a closer look at the advertisement or have read some parts of it. The jargon was introduced during the 1920a by Daniel Starch, a famous advertising researcher, which is used in the Start Tests that judges the advertisement elements' effectiveness such as the layout and its sizes.
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Peace Dividend
It is the funds that become available in the budget of the national government when the county is at peace, and can afford to lessen its defense sp ...
Subprime Meltdown
Situation which affected the mortgage industry in 2007 because of approving individuals with poor credit rating. The housing boom in mid-2000s and ...
False Market
A market in which prices are manipulated by false information, preventing the efficient negotiation of prices. These types of markets will often be ...
Worldwide Coverage
Worldwide Coverage is an insurance policy that provides international coverage for personal property owned by the insured against any loss or damag ...
In the Pink
Informal expression that describes a situation in which an economy or investor is in a rosy financial position. More generally, it pertains to bein ...
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ECONOMIC CALENDAR
| Time | Country | Indices | Period |
|---|---|---|---|
| 06:30 | Industrial Production | Jul | |
| 08:30 | Producer & Import Prices | Aug | |
| 11:01 | New Yuan Loans | Aug | |
| 14:30 | Consumer Price Index | Aug | |
| 14:30 | Consumer Price Index Core | Aug | |
| 14:30 | Common Core CPI | Aug | |
| 14:30 | Trimmed Core CPI | Aug | |
| 14:30 | Median Core CPI | Aug | |
| 14:30 | Manufacturing Shipments | Jul |
