AD-NOTER
An individual who saw an advertisement in the publication. An ad-noter is an individual who took note of the advertisement or just took a quick look at it without any recall on the promoted service or product, contrary to individuals who took a closer look at the advertisement or have read some parts of it. The jargon was introduced during the 1920a by Daniel Starch, a famous advertising researcher, which is used in the Start Tests that judges the advertisement elements' effectiveness such as the layout and its sizes.
POPULAR TERMS
Short Leg
Short Leg is a contract where an individual holds a short position. The contract is in the option spread created by the trader by purchasing a put ...
Borrowing Base
Money a lender will loan to a company. The borrowing base is usually determined by a method called margining, where the lender determines a discoun ...
Swaziland Lilangeni
Currency abbreviation for the Swaziland Lilangeni, the official currency of Swaziland. The currency is comprised of 100 cents and presented with th ...
Deposit/Withdrawal At Custodian - DWAC
A method of electronically transferring new shares or paper share certificates from the Depository Trust Company (DTC), which acts as a clearinghou ...
Economic Stimulus
Plans to financially stimulate an economy. It implements monetary or fiscal policy changes to bolster a lagging or struggling economy. Governments ...
POPULAR ARTICLE
SEE FOREX TUTORIAL
A Guide to Income Tax: Overlooked Credits and Cuts
The US tax code changes from time to time, and majority of taxpayers cannot name at least three of the most common deductible expenditures. On that ...
So You Want A Job in Financial Careers: A Guide
In this tutorial, we will explore the different kinds of financial careers, the various basics of the financial industry, what you need to do in or ...
Health Savings Account: Eligibility
We discussed the fundamental information regarding HSAs. Now, we shall tackle the qualifications for opening an HSA.
Any person can utili ...
Digesting Financial Statements: Cash Flow
Companies generate money from borrowers and/or borrow money from creditors. Next, firms purchase assets and/or finance projects and programs. Then, ...
Retirement Planning: The Significance of Retirement
Previously, we went through the overview of retirement. In this article, we will now explore its significance, before discussing how to map out a s ...
ECONOMIC CALENDAR
| Time | Country | Indices | Period |
|---|---|---|---|
| 06:30 | Tertiary Industry Index | Apr | |
| 08:00 | Wholesale Price Index | May | |
| 08:30 | Producer & Import Prices | May | |
| 09:00 | SECO Consumer Confidence | May | |
| 10:00 | Trade Balance | Apr | |
| 11:00 | Current Account (sa) | Apr | |
| 11:00 | Industrial Production | Apr | |
| 14:15 | Housing Starts | May | |
| 14:30 | NY Fed Empire State manufacturing index | Jun |


