AD-NOTER
An individual who saw an advertisement in the publication. An ad-noter is an individual who took note of the advertisement or just took a quick look at it without any recall on the promoted service or product, contrary to individuals who took a closer look at the advertisement or have read some parts of it. The jargon was introduced during the 1920a by Daniel Starch, a famous advertising researcher, which is used in the Start Tests that judges the advertisement elements' effectiveness such as the layout and its sizes.
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Chicago School
Economic school of thought in which the main ideas are free markets best allocate resources in an economy minimal government intervention is the be ...
Underwriting Risk
Underwriting Risk is the risk of loss that an underwriter bears, usually in underwiritng activities in the insurance or securities industries.
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DOM
The ability of a security to tolerate large market orders’ execution without the large effect on the price of the security.
Cost of Living
Amount of money needed to maintain a certain level of living including basic expenses such as food, clothing, shelter, housing, and healthcare. Cos ...
SEC Form 8-B12B
SEC Form 8-B12B is a filing that concerns the registration of a certain successor issuer’s securities in accordance to section 12(b) of the S ...
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| 12:00 | CBI retail sales volume balance | Apr | |
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| 05:04 | BoJ MPC Interest Rate Announcement | Apr | |
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