BRAND EQUITY
Value premium a firm earned from a product with goodwill and name recognition as compared to its generic counterpart. Having a brand equity leads to higher sales volume and profit margins. Companies can create this by making their products remarkable, easily recognizable, and superior in terms of quality and reliability, as well as mass marketing strategies.
POPULAR TERMS
Affirmative Covenant
A kind of contract or promise that requires a party to conduct some action. For example, a bond covenant which provides that the issuer must delive ...
Pure Risk
A risk where loss is the only potential outcome; there is no positive result. A pure risk is related to events that are out of control of the risk- ...
Efficiency
Performance level describing a process which uses the lowest amount of inputs to come up with the greatest amount of inputs. It is relative to usin ...
Tax Free
Goods and/or financial products that are not taxable. Having the tax free status allows an entity to save money and encourages additional spending ...
Reprice
A situation that is most often allowed for company executives or high-level employees. It permits them to trade in their options that out of the mo ...
POPULAR ARTICLE
SEE FOREX TUTORIAL
Health Savings Account: Eligibility
We discussed the fundamental information regarding HSAs. Now, we shall tackle the qualifications for opening an HSA.
Any person can utili ...
An Introduction to Insurance
Most people in the world own insurance. Insurance take a lot of forms such as medical insurance, automobile insurance, and the most common of them ...
Starting Your Own Small Business: Choosing What You Want to Sell
Some people say that the only real way to get rich is by starting your own business. However, this is untrue; there are a lot of reasons to start y ...
Retirement Planning: Last-Minute Preparation
The road to comfortable and enjoyable retirement is not an easy road. You will experience some challenges along the way as you save up for your gol ...
Defining Inflation
Inflation is the sustained increase in the overall level of products and services in an economy over a particular time period. Expressed as percent ...
ECONOMIC CALENDAR
| Time | Country | Indices | Period |
|---|---|---|---|
| 02:01 | Rightmove House Prices | Mar | |
| 04:00 | Fixed Asset Investment | Feb | |
| 04:00 | Industrial production | Feb | |
| 04:00 | Retail Sales | Feb | |
| 04:00 | Unemployment Rate | Feb | |
| 04:00 | NBS Press Conference | ||
| 14:15 | Housing Starts | Feb | |
| 14:30 | Consumer Price Index | Feb | |
| 14:30 | Consumer Price Index Core | Feb |


