BRAND EQUITY
Value premium a firm earned from a product with goodwill and name recognition as compared to its generic counterpart. Having a brand equity leads to higher sales volume and profit margins. Companies can create this by making their products remarkable, easily recognizable, and superior in terms of quality and reliability, as well as mass marketing strategies.
POPULAR TERMS
Mature Economy
An economic situation where the birth rate is stable or lower than mortality rate, as well as the pace of economic growth has slowed down. It is ch ...
Blackberry Addiction
Colloquial term for overreliance or overuse of Blackberry. The smartphone is manufactured by Research in Motion. It is a prevailing condition for s ...
Completed Contract Method - CCM
Accounting method allowing a taxpayer or business to defer reporting of income and expenses until the contract has been completed. Frequently, this ...
Choice Market
Market in which the spread between the bid and ask prices for a particular financial instrument is zero. Meaning the instrument can be purchased fo ...
Rational Pricing
A theory that states the prices that reflect a security’s fundamental value and the absence of arbitrage opportunities.
POPULAR ARTICLE
SEE FOREX TUTORIAL
A Guide to Your Personal Income Tax: Steps to Take before April 15
Taxpayers, remember these two dates when filing your tax return: December 31 and April 15. We have previously discussed what to do before the year ...
How Do You Intend to Live?
How do you want to live?
You are no longer happy with the current state of your home. So you are mulling the idea of moving out or remode ...
Principles of Trading: Leverage and Margin
All novice and seasoned traders need to befriend these two great tools to achieve success in trading: leverage and margin.
...
Connection of Inflation and Interest Rates
We cannot simply ignore the connectivity of inflation and interest rates. Both items are interrelated. So, whenever there is a news item about a co ...
Retirement Planning: Maximizing the Power of Compounding
“The early bird catches the worm.” – William Camden
ECONOMIC CALENDAR
| Time | Country | Indices | Period |
|---|---|---|---|
| 02:30 | PMI Manufacturing | Oct | |
| 02:30 | ANZ Jobs Advertisements | Oct | |
| 02:30 | Building Approvals | Sep | |
| 03:45 | Markit Final Manufacturing PMI | Oct | |
| 07:30 | Commodity Prices | Oct | |
| 09:00 | Retail Sales | Sep | |
| 09:33 | Retail Sales | Sep | |
| 10:15 | PMI Manufacturing | Oct | |
| 10:30 | Procure PMI Index | Oct |
