CULT BRAND
Product or service with robust and loyal customer base. These customers are almost fanatic and true believers in the brand, and may also have a sense of ownership or vested interest in its popularity and success. Such brands have established a distinct connection with customers and can form a consumer culture which individuals want to be part of. Some examples of cult brands include Apple, Mini Cooper, Harley-Davidson, Vespa, and Zappos.
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Sharing Economy
Sharing Economy is an economic model. In this model, individuals are allowed to borrow and rent assets from someone else. The sharing economy model ...
Involuntary Cash-Out
Distribution of the balance of a participant’s retirement account under an eligible plan without the written permission of the participant, h ...
Bankruptcy
A legal proceeding involving a person or business that is unable to repay outstanding debts. The bankruptcy process begins with a petition filed by ...
Current Exposure Method
System that measures the credit risk of default from swaps, forwards, options, and other contracts. An investor’s total exposure is tantamoun ...
London Interbank Mean Rate - LIMEAN
The interest rate in the London Interbank market that is calculated by getting the average of the offer rate (LIBOR) and the bid rate (LIBID). This ...
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