FOUR PS
Four Ps are categories in the marketing of a good or service that can be controlled. These four Ps are product, price, place, and promotion. Designs made in the product component determine the name, design and packaging of the good. Price involves the cost of the good and if volume or seasonal discounts will be offered. Place refers to where the product will be sold and how it will be delivered to the market. Promotion involves advertising, public relations and promotional strategy.
POPULAR TERMS
Uptick
An Uptick is a transaction or a business deal for a financial instrument that surpasses the previous transaction in price. If the price of a stock ...
Lock In Profits
Realizing the profits of a position such as buying a stock by exiting at a gain. By doing so, the portion of that investment is no longer vulnerabl ...
Profit
Profit occurs when the amount of revenue gained from a business exceeds the expenses, costs, and tax needed to maintain the business activity.
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Due Diligence Meeting
Meticulous probe conducted by an underwriter, ensuring all details has been revealed to prospective investors before issuing a new security.
Laffer Curve
The relationship between tax rates and tax revenue collected by the government. Formed by Arthur Laffer, the curve states there is an optimal tax i ...
POPULAR ARTICLE
SEE FOREX TUTORIAL
Digesting Financial Statements: Earnings
For assessing how a company performed in a given period, the relation between income and cash flow statements should be taken into account. Several ...
Retirement Planning: Last-Minute Preparation
The road to comfortable and enjoyable retirement is not an easy road. You will experience some challenges along the way as you save up for your gol ...
Buying a Home: Determining the Amount You Can Afford
You have decided to buy a house, choose the best location, and select a home suitable for you needs. It is high time to determine the amount you ca ...
Principles of Trading: Charting
Where can you see market movements? Charts. Thanks to technology, traders can view as many market information as they can in one go. But not all ch ...
Retirement Planning: Allocating and Diversifying
The assets you select to invest in will depend on numerous factors, including your risk appetite and investment timeframe. The two primary factors ...
ECONOMIC CALENDAR
| Time | Country | Indices | Period |
|---|---|---|---|
| 06:30 | Tertiary Industry Index | Apr | |
| 08:00 | Wholesale Price Index | May | |
| 08:30 | Producer & Import Prices | May | |
| 09:00 | SECO Consumer Confidence | May | |
| 10:00 | Trade Balance | Apr | |
| 11:00 | Current Account (sa) | Apr | |
| 11:00 | Industrial Production | Apr | |
| 14:15 | Housing Starts | May | |
| 14:30 | NY Fed Empire State manufacturing index | Jun |


