MARKET ORIENTATION
A business philosophy that dwells on discovering and meeting the stated or hidden needs and desires of its target audience through its product mix. Unlike previous marketing techniques that focused on showing selling points for existing products, this is the other way around. Market orientation strives to tailor products in order to meet the consumers’ demands. It also magnifies more on customers and less on developing complex to convince sales tactics. It is a coordinated marketing campaign of a company and its customers.
POPULAR TERMS
Trade or Fade Rule
Options exchange rule introduced to eliminate trade troughs. The rule requires the market maker to match a better deal seen on another market or tr ...
A-B Split
This is a method commonly used to test if the marketing media or methods used are effective. When using A-B Split method in marketing, there will b ...
Cancellation
Notification by a broker advising his or her client that an incorrect exchange deal was conducted and that the activity is being pointed out. For e ...
Kicker Pattern
A two-bar candlestick pattern that signifies change in the direction of the market trend for the price of an asset. The pattern is composed of two ...
UFMI
Up-Front Mortgage Insurance (UFMI) is an insurance premium. It is usually collected at the time of the conception of the loan on Federal Housing Ad ...
POPULAR ARTICLE
SEE FOREX TUTORIAL
Do I Need to Move Out or Renovate My House?
Before deciding whether to move our or remodel your home, you need to consider some other factors.
Emotional Attachments. You&rs ...
Retirement Planning: Allocating Money for Retirement
In the previous tutorial, we outlined the significance of retirement. Now, let’s talk about the how in retirement planning.
“ ...
Student Loans: Consolidating Private Loans
Fixed interest rates.
That is one viable reason for consolidating private loans although you are not mulling over that option. Private lo ...
A Guide to Your Personal Income Tax: Common Filing Mistakes
Failure to file the return on time is the most common mistake committed by taxpayers. Here are some of the other mistakes, which can cost you a lot ...
Getting to Know The Federal Reserve
The world’s largest economy in the world is the economy of the United States and running it, keeping it in check, and making sure that it doe ...
ECONOMIC CALENDAR
| Time | Country | Indices | Period |
|---|---|---|---|
| 02:01 | Rightmove House Prices | Mar | |
| 04:00 | Fixed Asset Investment | Feb | |
| 04:00 | Industrial production | Feb | |
| 04:00 | Retail Sales | Feb | |
| 04:00 | Unemployment Rate | Feb | |
| 04:00 | NBS Press Conference | ||
| 14:15 | Housing Starts | Feb | |
| 14:30 | Consumer Price Index | Feb | |
| 14:30 | Consumer Price Index Core | Feb |
