ADVERTISING BUDGET
An estimated spending for the promotions of the company over a given time period. An advertising budget is the amount that the company is willing to allocate for the attainment of its marketing objectives. During the process of advertising budget creation, the company must balance the trade-offs between the amount of revenue with every additional advertising dollar spent for its achievement.
POPULAR TERMS
Dual Exchange Rate
Situation in which a currency has a fixed official exchange rate and an illegal preset parallel exchange rate. Such rates are used in various situa ...
Individual Retirement Annuity
Retirement investment vehicle similar to an individual retirement account, except that an annuity contract must be purchased, which is subject to n ...
Bear Squeeze
An alteration in market conditions that pressures negative thinker investors trying to earn from diminishing amounts to buy back an investment at a ...
Recurring Revenue
It is the portion of the revenue of a company that is possible to continue in the future. This is revenue that is stable, foreseeable and may be co ...
Centralized Market
Financial market structure comprised of having all orders transferred to one central exchange without other competing market. Prices quoted on vari ...
POPULAR ARTICLE
SEE FOREX TUTORIAL
Ethical Investing: Niche Investment Style
Over the past two years, sustainable, responsible, and impact investing (SRI) has grown significantly in the United States. Based on the US SIF Fou ...
Income Sources for Creating Retirement Fund
We have already tackled the overview of retirement, its significance, and allocating money for it, the next we are about to discuss is looking for ...
Defining Inflation
Inflation is the sustained increase in the overall level of products and services in an economy over a particular time period. Expressed as percent ...
Ethical Investing: Knowing Human Rights and Workers` Rights
Ethical investors want to know how corporations treat people, specifically their workers. They depend on the UN Universal Declaration of Human Righ ...
Health Savings Account: Introduction
In essence, health savings account shoulders any health- and medical-related expenses that are not included in the high-deductible health plan. Pay ...
ECONOMIC CALENDAR
| Time | Country | Indices | Period |
|---|---|---|---|
| 08:30 | Producer & Import Prices | Mar | |
| 11:00 | Industrial Production | Feb | |
| 14:30 | Manufacturing Shipments | Feb | |
| 14:30 | Wholesale Sales | Feb | |
| 14:30 | Retail Sales | Mar | |
| 14:30 | NY Fed Empire State manufacturing index | Apr | |
| 16:00 | Business Inventories | Feb | |
| 16:00 | NAHB Housing Market Index | Apr | |
| 04:00 | Real GDP | 1 quarter |
