ADVERTISING BUDGET
An estimated spending for the promotions of the company over a given time period. An advertising budget is the amount that the company is willing to allocate for the attainment of its marketing objectives. During the process of advertising budget creation, the company must balance the trade-offs between the amount of revenue with every additional advertising dollar spent for its achievement.
POPULAR TERMS
Trade or Fade Rule
Options exchange rule introduced to eliminate trade troughs. The rule requires the market maker to match a better deal seen on another market or tr ...
A-B Split
This is a method commonly used to test if the marketing media or methods used are effective. When using A-B Split method in marketing, there will b ...
Cancellation
Notification by a broker advising his or her client that an incorrect exchange deal was conducted and that the activity is being pointed out. For e ...
Kicker Pattern
A two-bar candlestick pattern that signifies change in the direction of the market trend for the price of an asset. The pattern is composed of two ...
UFMI
Up-Front Mortgage Insurance (UFMI) is an insurance premium. It is usually collected at the time of the conception of the loan on Federal Housing Ad ...
POPULAR ARTICLE
SEE FOREX TUTORIAL
Ethical Investing: Activism and Advocacy of Shareholders
Activist investors are not contented with just purchasing stocks and supporting its actions or decisions. They want to change the norms of targeted ...
Ethical Investing: Socially Responsible Investing
Socially responsible investors look for socially responsible companies, especially their relations with outsiders.
First and foremost, th ...
Principles of Trading: Introduction
Trading is an active participation in the financial markets. Those who partake in buy-and-hold investing are called traders. Also called market pla ...
Student Loans: Consolidating Private Loans
Fixed interest rates.
That is one viable reason for consolidating private loans although you are not mulling over that option. Private lo ...
Principles of Trading: Charting
Where can you see market movements? Charts. Thanks to technology, traders can view as many market information as they can in one go. But not all ch ...
ECONOMIC CALENDAR
| Time | Country | Indices | Period |
|---|---|---|---|
| 02:01 | Rightmove House Prices | Mar | |
| 04:00 | Fixed Asset Investment | Feb | |
| 04:00 | Industrial production | Feb | |
| 04:00 | Retail Sales | Feb | |
| 04:00 | Unemployment Rate | Feb | |
| 04:00 | NBS Press Conference | ||
| 14:15 | Housing Starts | Feb | |
| 14:30 | Consumer Price Index | Feb | |
| 14:30 | Consumer Price Index Core | Feb |
