ADVOCACY ADVERTISING
The usage of marketing directed to support a specific cause or message. The advocacy advertising typically do not promote a product or service, unlike commercial advertising, but rather targeting the interest of a group or the public. The funds that supports the advocacy advertising usually comes from non-profit organizations, corporations, or private advocacy groups. Certain governments obliged organizations involved in advocacy advertising to be transparent on source of the fund.
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ECONOMIC CALENDAR
| Time | Country | Indices | Period |
|---|---|---|---|
| 12:00 | CBI retail sales volume balance | Apr | |
| 01:01 | BRC Shop Price Index | Apr | |
| 01:30 | Unemployment Rate | Mar | |
| 05:04 | BoJ MPC Interest Rate Announcement | Apr | |
| 05:04 | Monetary Policy Meeting Minutes | ||
| 05:04 | BOJ Outlook Report | ||
| 07:00 | BOJ Core CPI | Mar | |
| 08:30 | Bank of Japan Press Conference | ||
| 09:00 | Unemployment Rate | 1 quarter |
