GUERRILLA MARKETING
Marketing technique in which a firm uses surprise and/or unorthodox interactions to promote a product or service. Different from conventional marketing, it frequently relies on personal interaction and has a smaller budget. It also concentrates on smaller groups of promoters responsible for spreading the world in a specific location, rather than the usual widespread media campaigns.
POPULAR TERMS
Dual Exchange Rate
Situation in which a currency has a fixed official exchange rate and an illegal preset parallel exchange rate. Such rates are used in various situa ...
Individual Retirement Annuity
Retirement investment vehicle similar to an individual retirement account, except that an annuity contract must be purchased, which is subject to n ...
Bear Squeeze
An alteration in market conditions that pressures negative thinker investors trying to earn from diminishing amounts to buy back an investment at a ...
Recurring Revenue
It is the portion of the revenue of a company that is possible to continue in the future. This is revenue that is stable, foreseeable and may be co ...
Centralized Market
Financial market structure comprised of having all orders transferred to one central exchange without other competing market. Prices quoted on vari ...
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SEE FOREX TUTORIAL
Digesting Financial Statements: Pension Plans
Deducing on the topic we previously discussed, this tutorial now puts the spotlight on the pension fund. It is a distinct long-term obligation for ...
Starting Your Own Small Business: Financing a Business
After choosing the business you want to go into, regardless of the line of business, you need a startup capital in order to keep the business going ...
Ethical Investing: Knowing Human Rights and Workers` Rights
Ethical investors want to know how corporations treat people, specifically their workers. They depend on the UN Universal Declaration of Human Righ ...
Ethical Investing: Socially Responsible Investing
Socially responsible investors look for socially responsible companies, especially their relations with outsiders.
First and foremost, th ...
Digesting Financial Statements: Revenue
When it comes to reporting revenue, companies should pinpoint the perilous revenues, match reported revenues to the money at hand, and analyze and ...
ECONOMIC CALENDAR
| Time | Country | Indices | Period |
|---|---|---|---|
| 08:30 | Producer & Import Prices | Mar | |
| 11:00 | Industrial Production | Feb | |
| 14:30 | Manufacturing Shipments | Feb | |
| 14:30 | Wholesale Sales | Feb | |
| 14:30 | Retail Sales | Mar | |
| 14:30 | NY Fed Empire State manufacturing index | Apr | |
| 16:00 | Business Inventories | Feb | |
| 16:00 | NAHB Housing Market Index | Apr | |
| 04:00 | Real GDP | 1 quarter |
