MARKETING CAMPAIGN
Activities and efforts of the company’s marketing arm or a third party marketing firm that is designed to promote a business, product, or service; or to increase the awareness of consumers on a business or an organization. With a limited duration, in involves promoting a product through mediums such as television, radio, print, and online; as well as using several types of advertisements. It does not follow that a marketing campaign is purely via advertisements. It can also include word of mouth, demonstrations (in malls, for instance), and other creative and interactive techniques.
POPULAR TERMS
Collusion
Non-competitive secret agreement taking place between two or more entities. They seek to disrupt the market’s equilibrium by changing the pri ...
Trade Credit
Agreement in which a client can defer the payment for products and/or services acquired from a supplier. Upon the delivery of the goods, the trade ...
Secondary Stock
Secondary Stocks are those stocks which are perceived as those that carry higher risks compared to blue chips due to the small market capitalizatio ...
Maturity Date
Date on which the principal amount of a acceptance bond, draft, note, or other debt instrument is due for settlement and to be repaid to the invest ...
Group of 30 - G30
Consultative group comprised of academics and financiers that aims to facilitate understanding of financial and economic matters in private and pub ...
POPULAR ARTICLE
SEE FOREX TUTORIAL
Student Loans: Consolidating Private Loans
Fixed interest rates.
That is one viable reason for consolidating private loans although you are not mulling over that option. Private lo ...
A Guide to Your Personal Income Tax: Papers
Documentation is the most significant part of taxation. If you do not properly account your income and expenses, chances are you will likely miss o ...
Health Savings Account: Introduction
In essence, health savings account shoulders any health- and medical-related expenses that are not included in the high-deductible health plan. Pay ...
So You Want A Job in Financial Careers: A Guide
In this tutorial, we will explore the different kinds of financial careers, the various basics of the financial industry, what you need to do in or ...
Buying a Home: Everybody’s Goal
Since childhood, Selena has always dreamed of owning a large farm house surrounded with lots of animals – every kind of animal the world has ...
ECONOMIC CALENDAR
| Time | Country | Indices | Period |
|---|---|---|---|
| 08:30 | Producer & Import Prices | Mar | |
| 11:00 | Industrial Production | Feb | |
| 14:30 | Manufacturing Shipments | Feb | |
| 14:30 | Wholesale Sales | Feb | |
| 14:30 | Retail Sales | Mar | |
| 14:30 | NY Fed Empire State manufacturing index | Apr | |
| 16:00 | Business Inventories | Feb | |
| 16:00 | NAHB Housing Market Index | Apr | |
| 04:00 | Real GDP | 1 quarter |
