PARASITIC ADVERTISING
Parasitic advertising promotes one product at the cost of lost sales for another product. This type of marketing usually occurs when two products are close alternatives for one another. Generally, companies try to avoid this within their product offerings because it’s not the most efficient technique of maximizing the return on ad spending.
POPULAR TERMS
Mature Economy
An economic situation where the birth rate is stable or lower than mortality rate, as well as the pace of economic growth has slowed down. It is ch ...
Blackberry Addiction
Colloquial term for overreliance or overuse of Blackberry. The smartphone is manufactured by Research in Motion. It is a prevailing condition for s ...
Completed Contract Method - CCM
Accounting method allowing a taxpayer or business to defer reporting of income and expenses until the contract has been completed. Frequently, this ...
Choice Market
Market in which the spread between the bid and ask prices for a particular financial instrument is zero. Meaning the instrument can be purchased fo ...
Rational Pricing
A theory that states the prices that reflect a security’s fundamental value and the absence of arbitrage opportunities.
POPULAR ARTICLE
SEE FOREX TUTORIAL
Buying a Home: Choosing the Best Location
The first consideration when buying a new house is choosing the place where you want to live, regardless if this will serve as an investment or upg ...
Ethical Investing: Instruments for Ethical Investing
The investment instruments available to ethical investors are similar to those available to all other investors, including bonds, exchange-traded f ...
Ethical Investing: Niche Investment Style
Over the past two years, sustainable, responsible, and impact investing (SRI) has grown significantly in the United States. Based on the US SIF Fou ...
Buying a Home: Obtaining a Homeowners Insurance
You are one step closer to acquiring your dream house, and you want to make sure it has substantial protection against any disaster or occurrence t ...
Starting Your Own Small Business: Choosing What You Want to Sell
Some people say that the only real way to get rich is by starting your own business. However, this is untrue; there are a lot of reasons to start y ...
ECONOMIC CALENDAR
| Time | Country | Indices | Period |
|---|---|---|---|
| 02:30 | PMI Manufacturing | Oct | |
| 02:30 | ANZ Jobs Advertisements | Oct | |
| 02:30 | Building Approvals | Sep | |
| 03:45 | Markit Final Manufacturing PMI | Oct | |
| 07:30 | Commodity Prices | Oct | |
| 09:00 | Retail Sales | Sep | |
| 09:33 | Retail Sales | Sep | |
| 10:15 | PMI Manufacturing | Oct | |
| 10:30 | Procure PMI Index | Oct |
