SWOT ANALYSIS
Tool identifying the strengths, weaknesses, opportunities, and threats of an entity or organization. This straightforward model evaluates the things an organization can and cannot do, and also its potential opportunities and threats. SWOT analysis gathers the information from an environmental analysis and divide it into internal and external struggles. Once done, it determines the things a company may employ in attaining its objectives and the obstacles that they should overcome or reduced to achieve desired outcomes.
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