ADVERTISING-TO-SALES RATIO
An advertising campaign's measurement of effectiveness. It is calculated by dividing the total advertising expense by its sales revenue. The advertising-to-sales ratio is created to reflect whether the firm's resources that was doled out for an advertising campaign had assisted in generating new sales. A high advertising-to-sales ratio connotes that the generated revenue was low despite the high advertising expense; it may mean that the campaign is unsuccessful. One the other hand, a low ratio may indicate the success of the campaign.
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Babcock Graduate School of Management
It is the Wake Forest University’s business school. Its enrollment is almost 500 students. It offers various graduate degree programs coverin ...
C-Share
A type of mutual fund with a balanced load. These type of share have small back-end loads that are usually around 1% and there is a possibility for ...
Working Capital Management
Working Capital Management is a managerial accounting strategy that focuses on keeping sufficient levels of the components of working capital, curr ...
Graduated Vesting
Advanced benefits employees receive as they increase the tenure of their service to an employer. Federal law requires a vesting schedule for the em ...
Phantom Stock Plan
A benefit plan that gives employees the benefits of stock ownership without really giving them any company stock. It is also known as “shadow ...
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SEE FOREX TUTORIAL
A Guide to Your Personal Income Tax: Steps to Take before April 15
Taxpayers, remember these two dates when filing your tax return: December 31 and April 15. We have previously discussed what to do before the year ...
Gauging Inflation
In the United States, the inflation rate was 0.2% through the 12 months ended July. In the United Kingdom, inflation was 0.1% in July.
A Guide to Your Personal Income Tax: Common Filing Mistakes
Failure to file the return on time is the most common mistake committed by taxpayers. Here are some of the other mistakes, which can cost you a lot ...
Health Savings Account: Eligibility
We discussed the fundamental information regarding HSAs. Now, we shall tackle the qualifications for opening an HSA.
Any person can utili ...
Macroeconomics: Basic Concepts
The concepts involved in macroeconomics focus on three fields, including national output and income, unemployment, and inflation and deflation. The ...
ECONOMIC CALENDAR
| Time | Country | Indices | Period |
|---|---|---|---|
| 02:30 | PMI Manufacturing | Sep | |
| 02:30 | Tertiary Industry Index | Sep | |
| 02:30 | PMI Composite | Sep | |
| 07:35 | BOJ Governor Haruhiko Kuroda Speaks | ||
| 10:00 | Ifo Business Climate Index | Sep | |
| 10:00 | Ifo Current Assessment | Sep | |
| 10:00 | IFO - Expectations | Sep | |
| 15:00 | NBB Business Climate | Sep | |
| 18:00 | FOMC Member Raphael W. Bostic Speaks |
