ADVERTISING-TO-SALES RATIO
An advertising campaign's measurement of effectiveness. It is calculated by dividing the total advertising expense by its sales revenue. The advertising-to-sales ratio is created to reflect whether the firm's resources that was doled out for an advertising campaign had assisted in generating new sales. A high advertising-to-sales ratio connotes that the generated revenue was low despite the high advertising expense; it may mean that the campaign is unsuccessful. One the other hand, a low ratio may indicate the success of the campaign.
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Commodity Futures Trading Commission - CFTC
Independent federal agency in the United States regulating the commodity futures and options markets. A product of the Commodity Futures Trading Co ...
Accelerated Amortization
It is an extra payment that is made toward a mortgage principal. By using accelerated amortization, the loan borrower can pay additional payment to ...
SFC
Securities And Futures Commission (SFC) is a regulatory body created by the Securities and Futures Commission (SFCO) for Hong Kong that regulates a ...
Raider
A raider is a person that attempts to take over a company through making a hostile takeover bid. Raiders target companies with undervalued assets a ...
Net Sales
It refers to the gross revenues minus returns and discounts of a company. It is the amount presented in an income statement under sales revenue.
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For many filing your personal income tax is one of the most frustrating things to do. However, by planning ahead and pacing yourself, doing your ta ...
A Guide to Your Personal Income Tax: Common Filing Mistakes
Failure to file the return on time is the most common mistake committed by taxpayers. Here are some of the other mistakes, which can cost you a lot ...
Retirement Planning: Maximizing the Power of Compounding
“The early bird catches the worm.” – William Camden
A Guide to Your Personal Income Tax: Papers
Documentation is the most significant part of taxation. If you do not properly account your income and expenses, chances are you will likely miss o ...
Renovate or Move?
You have a well-furnished home with a garden full of flowers and plants. Imagine sharing your beautiful abode, which has four bedrooms, a kitchen, ...
ECONOMIC CALENDAR
| Time | Country | Indices | Period |
|---|---|---|---|
| 07:00 | Leading Indicators | May | |
| 10:00 | Ifo Business Climate Index | Jul | |
| 10:00 | Ifo Current Assessment | Jul | |
| 10:00 | IFO - Expectations | Jul | |
| 10:00 | Private Sector Credit | Jun | |
| 10:00 | M3 Money Supply | Jun | |
| 12:00 | CBI retail sales volume balance | Jul | |
| 14:30 | Durable Goods Orders | Jun | |
| 01:01 | BRC Shop Price Index | Jul |


