BANNER ADVERTISING
A rectangular shaped graphic display which extends across the bottom or top of the website or down the left or right sidebar. The previous kind of banner advertisement is referred as a leaderboard, while the latter is referred as skyscraper. The banner ads are image oriented instead of text oriented and are a popular type of website advertisement. The goal of banner advertising is to encourage visitors from the host website to visit the website of the advertiser and/or promote a brand.
POPULAR TERMS
Council of Economic Advisors - CEA
Committee with three notable economists who advise the President of the United States on macroeconomic issues. The council, comprised of a chairman ...
Branch Office
Secondary location, outside the main office, conducting business of the company. Most branch offices are made up of smaller divisions of various as ...
Rump
A term referring to group of investors who refuses to tender their shares into a corporate action, such as a merger or acquisition.
Catalyst
Something causing or initiating a significant event to happen such as news and information. Initially, it used to pertain to a reaction in chemistr ...
Federal Subsidy Recapture
The Federal subsidy recapture is the repayment of all or part of a federal mortgage subsidy if the home is sold or otherwise disposed of within nin ...
POPULAR ARTICLE
SEE FOREX TUTORIAL
Students, How Much Can You Afford to Borrow?
You are about to finish high school. The financial aid office of the university you are considering gave you a financial aid. You are also qualifie ...
Introduction to Ethical Investing
Since time immemorial, investors look after better profits and income paying stocks. While many consider themselves as ethical investors, the commo ...
Digesting Financial Statements: Revenue
When it comes to reporting revenue, companies should pinpoint the perilous revenues, match reported revenues to the money at hand, and analyze and ...
Buying a Home: Writing an Offer
You’re down to the last four steps to buying your dream house. Now, you need to write an offer and the seller has to accept it. Take into acc ...
Buying a Home: Determining the Amount You Can Afford
You have decided to buy a house, choose the best location, and select a home suitable for you needs. It is high time to determine the amount you ca ...
ECONOMIC CALENDAR
| Time | Country | Indices | Period |
|---|---|---|---|
| 11:00 | Ifo Business Climate Index | Jan | |
| 11:00 | Ifo Current Assessment | Jan | |
| 11:00 | IFO - Expectations | Jan | |
| 15:30 | Durable Goods Orders | Nov | |
| 16:00 | NBB Business Climate | Jan | |
| 01:50 | Corporate Service Price Index | Dec | |
| 02:01 | BRC Shop Price Index | Jan | |
| 02:30 | NAB Business Confidence | Dec | |
| 04:00 | Credit Card Spending | Dec |


