BRAND MANAGEMENT
Marketing process of maintaining, improving, and backing a brand or product line to increase its perceived value. It includes positive brand associations and images, as well as strong brand awareness. An effective brand management increases the price of products and establishes loyal customer base. Certain elements considered in brand management are cost, target market, firm’s overall vision, understanding of the brand, and competition, among others.
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Skimming
Skimming is an act used by identity thieves to capture the personal information of an individual through electronic means. A little electronic devi ...
Federal Poverty Level - FPL
The minimum amount of gross income that a family needs for food, clothing, transportation, shelter and other necessities. In the United States, thi ...
Hiring Freeze
A situation where the employer temporarily freezes the hiring of new employees. Hiring freeze is put into place as a cost-saving effort as a result ...
Lump-Sum Payment
Repayment of the total or partial value of an asset by one-time payment. Usually, this is taken instead of recurring payments that would be receive ...
Announcement Date
The date in which a company will make an announcement on the details pertaining an issue of equity or debt. The announcement da ...
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SEE FOREX TUTORIAL
Student Loans: Federal Loans
Most of the students mull over the idea of maximizing the federal loan availability first before borrowing for college through a private loan. Norm ...
Digesting Financial Statements: Introduction
Financial statements open a window how healthy a company is (in terms of finances). This document presents the financial activities of a person or ...
How Do You Intend to Live?
How do you want to live?
You are no longer happy with the current state of your home. So you are mulling the idea of moving out or remode ...
Ethical Investing: Its Advantages and Disadvantages
Believe it or not, ethical investing comprises a huge emotional component. Investors are human; therefore, they let emotions drive their decisions. ...
Ethical Investing: Corporate Governance
It is important for ethical investors to determine how companies manage themselves and their relations with investors and stakeholders.
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| Time | Country | Indices | Period |
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| 14:30 | Raw Materials Price Index | Mar | |
| 16:00 | Consumer Confidence | Apr | |
| 02:30 | PMI Manufacturing | Apr | |
| 02:30 | Tertiary Industry Index | Apr | |
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| 08:00 | Public Sector Net Borrowing | Mar |
